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Mad Men Water Cooler – “Christmas Waltz”
Mad Men Water CoolerMad Men Water Cooler - "Christmas Waltz"
Welcome to this week’s “Mad Men” Water Cooler! Every week we take a look at the creative aspects of one of television’s most talked-about shows. The following discussion contains spoilers for…

How to Sell a Raisin: An Interview with Ad Man Mark Keller
Pencil NewsA few weeks ago, I had the opportunity to speak with Mark Keller, former ad man and current Creative Director at Loudville Studios. In this interview, Mark gives an inside look at the life of an ad man, explains just how spot on Mad Men's portrayal…

“Mad Men” Water Cooler: “Far Away Places”
Mad Men Water Cooler, TV, FILM & BOOKSWelcome to this week's Mad Men watercooler! As always, spoilers are ahead, so if you haven't watched last night's episode, find a place far away from this post...
Mad Men Water Cooler - "Far Away Places"
First off, RIP Roger and Jane’s marriage.…

So Commercial: Our Favorite Advertising Campaigns, Part Three
Pencil NewsIn part three of our Favorite Advertising Campaign Series, Ann and Alex discuss advertising campaigns for Progressive Auto Insurance and Gears of War.
Our Favorite Advertising Campaigns, Part Three
Ann Mazzaferro, Writer
Progressive Auto…

So Commercial: Our Favorite Advertising Campaigns
TV, FILM & BOOKSAs part of our month-long look at branding and advertising, each Thursday through April we'll be bringing you some of our favorite commercials and advertising campaigns. It's not just about which ads were funny, or which commercials were memorable;…

Mad Men Water Cooler: “Tea Leaves”
Mad Men Water Cooler, TV, FILM & BOOKSWelcome to our weekly "Mad Men" Water Cooler, where we use AMC's hit television show as an lens for exploring creativity in the arts. There will be spoilers from here on out, so read ahead for our take on this week's shenanigans from Don Draper,…

The Blackwing Pencil: Muse to the Masses
Pencil NewsThe Blackwing Pencil: Muse to the Masses
If you've followed along, you'll know that those of us here at Studio 602 believe that a Blackwing pencil can be something sexy , something political , and something sporty . But it turns out we're not…

Greatest Super Bowl Commercials of All Time – Part Two
Pencil News, SPORTS, TV, FILM & BOOKSGreatest Super Bowl Commercials of All Time - Part Two
Welcome back, Studio 602ers! Hope everyone is recovering nicely from a day full of chips, dips and the libations of your choice. Sixty-two commercials aired during the 2012 Super Bowl,…

Are You Ready for Some Super Bowl Commercials? And Football, Too.
Pencil News, SPORTS, TV, FILM & BOOKSAre You Ready for Some Super Bowl Commercials? And Football, Too.
Well Studio 602ers, it’s almost that time once more.
Time to bust out your game face, time to gather round the sofa, time to consume your weight in fried mozzarella sticks…

